The Brand Sustainability Benchmark Report provides insight into the areas consumers expect F&G brands to address, how vital sustainability is to growth, why consumers are switching, what strong brand performance looks like (top brands), and how to maximize your impact on consumer perception.
The report is based on responses from 33,000 US consumers on over 150 brands.
Watch Glow and NIQ executives explain key report findings, showcase specific brand examples and answer questions from participants.
Register to watch the webinar recording on-demand.
The drivers behind switching behavior
What the potential risk/reward opportunity is for your brand
How decision criteria, purchase behavior and perceptions differ across age groups
Differences in brand perception between buyers & non-buyers
How sustainability can stop consumers trading down
Why on-pack matters when telling your sustainability story
Food & Grocery Brands
Chief Sustainability Officers
Insight and research professionals & analysts
Marketing & corporate communications professionals
Progressive agencies working with food and grocery clients
Wednesday 29 March 2023 | 3PM - 3:45PM EST
Glow provides high quality market research fast by combining a powerful software platform with access to over 100 million consumers worldwide, supported by research experts as needed.