Investors demand it, employees desire it and consumers choose it. In the long run, your business success depends on it.
SRS provides a reliable and consistent method of capturing people's perceptions of a brand. This allows brands to measure their performance across various stakeholders, from consumers to employees. Additionally, SRS enables benchmarking across different brands, categories, markets, and time periods, and has been proven to align with business outcomes.
An improvement in consumer perception, as measured by SRS, has been proven to align with revenue growth.
How you are perceived really matters.
In a 30 minute meeting we'll explore how SRS data can help improve the ROI on your sustainability efforts.
Benchmark data currently available for the UK, USA and Australia. SRS system can be deployed in 64 markets.
Identify the $ value of ESG risk or opportunity
Build the business case for ESG
Align strategy with stakeholder needs, so efforts create more impact
Identify opportunities for growth
Prove the value of existing ESG investments
Inform category management
Pre-test new products, programs or comms
Benchmark progress against peers or markets
Glow has developed a range of off-the-shelf solutions that address core insights needs.
Glow provides high quality market research fast by combining a powerful software platform with access to over 110 million consumers worldwide, supported by research experts as needed.